Reports show the iHeartRadio holiday playlists are in high demand in our hotels this season.” “We give the option for the guest to stream their own music content to the in-room smart speaker, ask Alexa to play from a multitude of music stations we have built into Volara through iHeartRadio, or listen to our own property curated playlists. “Music is very important to our guests,” says Darren Clark, vice president of technology for Viceroy Hotels and Resorts. Today, the Viceroy L’Ermitage Beverly Hills and the Hotel Zetta in San Francisco, among other Viceroy properties, are bringing holiday music to guests via the Volara-powered Amazon Alexa solution seamlessly integrated with iHeartRadio.
The lifestyle hotel brand began enabling voice-based conversations with its guests in 2018.
Viceroy Hotel Group is all in with Volara and iHeartRadio. “From North Pole Radio hosted by Santa Claus himself to iHeartChristmas Classics, iHeartRadio has the perfect station to bring the spirit of the season to travelers near and far.”
“We are thrilled to be working with Volara to spread holiday cheer to hotel guests across the country during the most bustling travel season of the year,” says Jessica Jerrick, executive vice president of business development and partnerships at iHeartMedia. The app is available across more than 250 platforms and 2,000 devices including smart speakers, digital auto dashes, tablets, wearables, smartphones, virtual assistants, TVs, gaming consoles and more. IHeartRadio is a free all-in-one digital music, podcasting and live streaming radio service, offering users thousands of Live Radio stations from across the country, personalized custom Artist Radio stations, and the top podcasts and on-air personalities available everywhere listeners are. If the hotel features Amazon Alexa devices powered by Volara, holiday travelers can ask “Alexa, play iHeartChristmas” or “Alexa, play North Pole Radio.” Whether they arrive at the hotel by car (104 million are expected to drive) or plane, Volara will be ready to entertain these travelers with holiday music on voice command via its integration with iHeartRadio. It is predicted that 115.6 million Americans will be traveling from Saturday, Dec.
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